Eurodifarm builds its development strategies on innovation and believes that the only way to respond to the challenges presented by the market today is to maintain a strong, continuous commitment towards new ideas, which serves to create and maintain competitive advantages in the long term.
By responding to the market’s demands, namely the rapid availability of information regarding the delivery of products, in collaboration with Vodafone, Eurodifarm has developed an innovative application that can be installed on Android devices and allows the user to identify his shipments by reading the QR Code printed on every waybill. When this has been read, the application interfaces with the Eurodifarm server, via a mobile device, in order to update the status of the shipments in real time and provide instant traceability.
The company’s collaboration with Vodafone began in September 2011 when Eurodifarm launched Mobile Track on the market, an innovative Track & Trace Online service that uses mobile devices to track the entire logistic cycle of the pharmaceutical product in real time.
The first step of the pilot project involved 3 regional distribution platforms and 103 drivers equipped with specific mobile devices. Given the positive results achieved, from June 2012 on, the real time tracking and monitoring service was made available to all customers nationwide.
The complexity of the project, due to the large number of players involved, the fast execution and the excellent results obtained have all contributed to making this innovative technological creation a true Best Practice.
September 2011 – First Step
LAUNCH OF THE PILOT PROJECT
March 2012 – Second Step
THE PROJECT ROLL OUT BEGINS
June 2012 – Third Step
NATIONWIDE GO LIVE